“To create a better everyday life for the many people”, this is the IKEA
vision. The business idea is “to offer a wide range of well-designed,
functional home furnishing products at prices so low that as many people as
possible will be able to afford them”.
At IKEA we work hard to achieve quality at affordable prices for our
customers through optimizing our entire value chain, by building long-term
supplier relationships, investing in highly automated production and
producing large volumes. Our vision also goes beyond home furnishing. We want to create a better day for all people impacted by our business.
Member Since: 2005